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Customer Data Platform

Feature Showcase

Feature showcase

Sales Cloud

Services Cloud

Experience Cloud

Nonprofit Cloud

Revenue Cloud

Salesforce Platform

Einstein Analytics

CRM Analytics

Mulesoft

Marketing Cloud Account Engagement

Customer Data Platform

Slack

Salesforce Customer 360

Data Unification

CDP offers powerful data unification capabilities, allowing you to bring together customer data from various sources and systems into a centralized platform. This unified view of customer data provides a comprehensive understanding of your customers and enables personalized marketing experiences.

Segmentation and Audience Insights

Segment your customer base by various attributes and behaviors. These segments allow you to tailor your marketing messages to specific audience groups, ensuring relevance and improving customer engagement. Additionally, CDP provides valuable audience insights, allowing you to understand customer trends, preferences, and patterns.

Real-time Data Processing

You can process customer data in real-time, enabling you to have up-to-date and accurate insights. This instant processing helps you respond swiftly to customer interactions, trigger personalized messaging, and deliver timely marketing campaigns based on the latest customer data.

Data Governance and Privacy Compliance

CDP prioritizes data governance and privacy compliance to ensure that customer data is securely managed, adheres to relevant regulations, and provides the necessary tools to handle customer data privacy preferences. This builds trust with your customers and helps you maintain compliance with data protection regulations.

What do you gain?

Higher Customer Understanding
Personalized Experiences
Top Targeting and Segmentation
Real-time Responsiveness
Proper Protection
Seamless Integration and Data Activation
Higher Customer Understanding
Personalized Experiences
Top Targeting and Segmentation
Real-time Responsiveness
Proper Protection
Seamless Integration and Data Activation
Higher Customer Understanding
Personalized Experiences
Top Targeting and Segmentation
Real-time Responsiveness
Proper Protection
Seamless Integration and Data Activation
Higher Customer Understanding
Personalized Experiences
Top Targeting and Segmentation
Real-time Responsiveness
Proper Protection
Seamless Integration and Data Activation
Higher Customer Understanding
Personalized Experiences
Top Targeting and Segmentation
Real-time Responsiveness
Proper Protection
Seamless Integration and Data Activation
Higher Customer Understanding
Personalized Experiences
Top Targeting and Segmentation
Real-time Responsiveness
Proper Protection
Seamless Integration and Data Activation
Higher Customer Understanding
Personalized Experiences
Top Targeting and Segmentation
Real-time Responsiveness
Proper Protection
Seamless Integration and Data Activation
Higher Customer Understanding
Personalized Experiences
Top Targeting and Segmentation
Real-time Responsiveness
Proper Protection
Seamless Integration and Data Activation
Higher Customer Understanding
Personalized Experiences
Top Targeting and Segmentation
Real-time Responsiveness
Proper Protection
Seamless Integration and Data Activation
Higher Customer Understanding
Personalized Experiences
Top Targeting and Segmentation
Real-time Responsiveness
Proper Protection
Seamless Integration and Data Activation
Higher Customer Understanding
Personalized Experiences
Top Targeting and Segmentation
Real-time Responsiveness
Proper Protection
Seamless Integration and Data Activation
Higher Customer Understanding
Personalized Experiences
Top Targeting and Segmentation
Real-time Responsiveness
Proper Protection
Seamless Integration and Data Activation
Higher Customer Understanding
Personalized Experiences
Top Targeting and Segmentation
Real-time Responsiveness
Proper Protection
Seamless Integration and Data Activation

Success Cases

Salesforce Data Cloud

How we harmonized PeerNova's customer data from Salesforce and Hubspot with a three-week Salesforce Data Cloud POC.

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Service Cloud, Experience Cloud

Modelit Snapshot: How we secured sensitive data with Salesforce.

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